César is a film director, punk drummer, and performance artist who’s dedicated his artistic career to commercial filmmaking. He’s deeply moved by the smallest moments in life, and thrives on collaborating with creatives to bring their campaigns to life on screen in the most exciting ways possible. César’s work centers on a high level of craftsmanship and execution. He enjoys devising dynamic approaches to transitions and product moments, creating experiences that are both thrilling and polished. Over the past few years, he’s had the privilege of collaborating with renowned brands such as Samsung, Dell, Coca-Cola, TIME Magazine, and Gorton’s, among others. Born and raised in Mexico, he’s lived and worked across North America. In 2022, César’s commercial work earned him a spot on the shortlist for Best New Director in North America by SHOTS, a testament to the dedication he brings to his craft.